Recently I was approached by a friend of a client (let’s call him Jeff!) who was “interested in maybe getting a bit of coaching” and he wanted to chat to me first before he made any decision, which was fine by me. Jeff’s opening question to me was: “will you tell me lots of things... Read more »

I spent the last few days visiting some vineyards and chateaux in the Bourdeaux region with a friend of mine who is a wine distributor in Ireland. Truthfully, I was along just for the pure fun and enjoyment, while my friend was working – tough I know! However, I was reminded of some valuable lessons... Read more »

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  If you want to make the connection between your blog and sales then listen to Cody Lister. Cody is an expert at content promotion, but content that leads directly to sales. The content is also the platform to be seen as an expert in your field.